Review Agenda Item
Meeting Date: 1/19/2024 - 7:00 PM
Category: School and Community Relations
Type: Info
Subject: Ask ACPS Customer Relationship Management (CRM) System Report for SY 2023-24 Q2
ACPS 2025 Strategic Plan Goal:
Goal 4: Strategic Resource Allocation
ACPS will strategically provide differentiated resources and supports to schools and departments.
Goal 5: Family and Community Engagement
ACPS will ensure that all families and community members feel welcomed, respected, and valued.
Policy: KA - Goals for School Community Parent Relations
Funding Source or Fiscal Impact (where applicable)
File Attachment:
240119_Board Brief_Q2 2023-24 Ask ACPS System Report_v1.pdf
240119_Att1_Q2_2023-24 Ask ACPS System Report.pdf
Agenda Item Summary: The Q2 Ask ACPS Customer Relationship Management (CRM) FY2024 Report includes a summary of how stakeholders engaged with the platform from October–December 2023. Almost 85% of inquiries were received through the Ask ACPS email address. Questions and comments comprised the vast majority of inquiries, with feedback and commendations accounting for under 10 percent. The majority of inquiries were related to technology and 12 percent of inquiries were directed to the School Board or related to School Board responsibilities.
Background: Ask ACPS was launched in October 2021 to provide an easier method for families and community members to submit questions and comments on a range of division-wide issues and then receive a timely response. Since then, stakeholders have submitted over 4,000 inquiries and comments to Ask ACPS by emailing or by visiting to complete a feedback form available in English, Spanish, Amharic, Arabic and Dari. The attached report provides updated data points on stakeholder inquiries. The report also provides a summary of the performance of the customer relationship management system from October–December 2023.
Recommendation: The Superintendent recommends that the School Board review the information above and all attachments regarding the Q2 Ask ACPS FY2024 Customer Relationship Management (CRM) Report.
Recommended By:
Signed By:
Taneika Taylor Tukan - Executive Director
Signed By:
Julia Burgos - Chief of School and Community Relations
Signed By:
Dr. Melanie Kay-Wyatt - Superintendent